The Big Picture
Client: Intel
To convey the complexity of FL and SGX, we draw on the metaphor of Impressionist paintings. Just as every dab of paint, viewed from afar, reveals a stunning, coherent scene, Federated Learning unites isolated fragments of data analysis from numerous sources to create The Big Picture on Big Data.
My role: As the Art Director, my role was multifaceted. I spearheaded concept development, storyboard creation, and the selection of visual references, along with crafting content for social media extensions. On set, I worked alongside the production team, providing support to the director and the director of Photography, and captured behind-the-scenes footage for our social channels. My involvement extended into post-production, where I played a key role in color correction, editing, and animation, offering support to the colorist.